Hi, I'm Brian O'Fril, a copywriter with well over 20 years' experience in all marketing sectors.
There's a lot of things that I can do for your business.
I write persuasive words that help you sell. I create ads that boost your brand and your business. I write brochures, mailers and press releases. I make radio and TV commercials. I produce and direct online videos. I supply the content for your website or blog. And I help with your all-round marketing strategy and brand development too.
So whatever marketing project you're thinking of planning - whether it's traditional or digital - I pretty much cover all the bases for you.
Why it's good to choose a freelance copywriter - who's actually more than a freelance copywriter
Most businesses don't actually need an ad agency to get their message out there. They'd prefer a simple, streamlined way to improve all their marketing.
They want someone who can tackle everything from writing brochures to creating web content... from producing web video to making radio ads... and someone who can write all the marketing materials they need for their business. If that sounds like what you need, you've come to the right place.
Who I work with
I work with clients that range from established big-hitters to new up-and-comers. Some of these companies are based just around the corner – and some are dotted around the UK and Ireland: London, Dublin, Belfast and all points in between. Some have mega budgets - and some have next to none. So I work with everyone. No company or individual is too small: it's simply my job to help you grow and improve your business.
How I work
I work quickly and cost-effectively. With some clients, the projects are on a one-off basis. With others, it's a relationship that has grown and continued over the years. Some clients prefer face to face meetings and others are happy to work via email or skype. The key word is 'flexible'.
Writing Advertising Copy
The basic premise behind good advertising is Great Creativity. I pride myself on producing ads that stand out as you flick through a magazine or newspaper; or billboards that instantly grab you as you drive along.
Writing Web Content
Writing simple yet compelling copy for the web is an art in itself. It’s important to get the correct balance between the copy that will sell to ‘humans’ and also the SEO copywriting that will satisfy the ‘bots’ for effective search results.
Writing & Directing Corporate Online Videos
Online videos are now an essential marketing tool. With scores of videos under my belt, I'll write the script, get it shot & edited professionally, and deliver a polished web video to help you stand out from your competitors.
Press Releases and PR
With a background as a Journalist and Features Writer, crafting good PR messages comes naturally. Not only do I write the Press Releases, but I'll also help you with the ‘fresh visual angle’ that will enable you to stand out in a busy PR environment.
Writing for Web, Blogs & Social Media
Your business may have embraced Social Media. But you're often too busy running your company to keep things up do date - so your social media becomes neglected. I'll take that burden away from you.
Writing for Branding and Design
Whatever your 'brand', whatever the look and feel of your business, it often takes a good writer to re-invigorate it with the right words and 'tone of voice'.
Writing Sales Brochures and Direct Mail letters
Sometimes, nothing beats simplicity. Take a well-written Direct Mail Letter – it’s where a seasoned freelance copywriter who understands the market can make the perfect pitch and build an overwhelming case for your product.
Got a project in mind? Get in touch
Or give me a buzz on 07970 253 809
"Brian has proved invaluable to our business over the years - not only through his writing, but also his all-round creative, strategic and PR skills"
Clarendon Executive Recruitment